Subscription publishers wrestle with password-sharing

ago 9, 2018 | Sem categoria

DIGIDAY – 09/08/2017 Max Willens Subscriptions are a great way to draw a steady stream of revenue from readers — unless readers share their login credentials with everyone they know. Leia aqui o texto na íntegra.  

Unlike everyone else, Twitter still sees itself as a champion of free speech

ago 9, 2018 | Sem categoria

COLUMBIA JOURNALISM REVIEW – 08/08/2017 Mathew Ingram Infowars conspiracy theorist Alex Jones has been blocked, banned or removed from a host of platforms, including Facebook, Spotify, YouTube, Apple, and even MailChimp. But one major social service has so far...

Ad Spending Disappearing as Most Magazines Continue to Fumble

ago 9, 2018 | Sem categoria

WWD – 06/08/2017 Kali Hays Some magazines are figuring out how to drive growth online and in print, but only a few. Leia aqui o texto na íntegra.  

How The Wall Street Journal is revamping its newsletters — and trying to add some whimsy

ago 9, 2018 | Sem categoria

NIEMAN LAB – 08/08/2017 Christine Schmidt “The newsletter itself in your inbox is simply not enough. What is it like to speak to the editor if you reply? What do you want to do with the information? What is the action involved when you get this newsletter?” Leia...

The Internet Trolls Have Won. Sorry, There’s Not Much You Can Do.

ago 9, 2018 | Sem categoria

THE NEW YORK TIMES – 08/08/2017 Brian X. Chen When it comes to online comments and discourse and what you can do to limit their toxicity, you only have a certain amount of power. The real leverage lies with the tech companies. Leia aqui o texto na íntegra....

Whoops, the paywall just reset: Here are some of the nasty bumps your paid-content setup can hit

ago 9, 2018 | Sem categoria

NIEMAN LAB – 08/08/2017 Laura Hazard Owen  The growing troubles of (non-Facebook, non-Google) digital advertising have left many publishers eager to move to a reader-driven, digital-focused revenue model. And it can be done: The New York Times announced in...