DIGIDAY – 27/09/2019
Jessica Davies
France’s and Germany’s major publishers are closing ranks in an attempt to fight back against Google’s refusal to pay them when their content appears in its search index.
For months, European publishers have labored to re-establish a more even economical balance between the negotiating power of large tech companies like Google and publishers via a European Union Online Copyright Directive. The goal of the law, due to take effect in France Oct. 24, is to give publishers the right to request platforms like Google and Facebook pay them for when they display their content online.