PRESS GAZETTE – 18/06/2020 Charlotte Tobitt Three-quarters of regular news readers do not currently pay to subscribe to any print or online newsbrand, and more than half say they have no plans to do so in future. Leia aqui o texto na íntegra.
INMA – 17/06/2020 Shelley Seale An INMA study of the top 50 biggest news subscription brands found 22 brands have a loyalty or membership scheme. Some of these publishers’ goals are to attract new subscribers or increase retention, while others seek to bring in...
LABORATORIO DE PERIODISMO – 17/06/2020 El profesor, periodista, escritor y analista de medios estadounidense Jeff Jarvis, una de las voces más influyentes en occidente sobre el periodismo, cree que “los acontecimientos recientes han demostrado que el periodismo...
ADEPA – 17/06/2020 El diario mendocino de 136 años se alió a la plataforma del prestigioso diario de Jeff Bezos (también creador de Amazon) para potenciar su oferta de contenidos a sus más de 10 millones de usuarios únicos. Leia aqui o texto na...
POYNTER – 17/06/2020 Tara Kelly The Europe-wide network of English language sites employed reader surveys, altered working hours, membership messaging and cross-border collaboration. Leia aqui o texto na íntegra.
DIGIDAY – 18/06/2020 LARA O’REILLY Payment terms are stretching longer and late payments are becoming more prevalent in the digital media industry — trends that were already on the rise even before the coronavirus crisis hit. Leia aqui o texto na...
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