News Subscriptions In the Age of Coronavirus

INMA – MAIO/2020 How news publishers navigate the unpredictable surge in traffic and subscription starts during the COVID-19 crisis is the focus of a new report released today by the International News Media Association (INMA). Leia aqui o texto na...

Mobile is the heart of value-added services

INMA – 20/05/2020 Mark Challinor Media companies have long been at the forefront of trialling mobile media tools to deliver value-added services (VAS). Now, with global ad revenues dropping, we are now taking VAS much more seriously. Leia aqui o texto na...

La publicidad en websites de noticias falsas

ASOCIACIÓN DE MEDIOS DE INFORMACIÓN – 20/05/2020 Según un estudio de la agencia Global Desinformation Index, las websites de Europa que contienen noticias falsas pueden estar obteniendo 75 millones de dólares por año por publicidad. Unos anuncios gestionados por...