DIGIDAY – 24/09/2019
Tim Peterson
YouTube has largely reversed the changes to its verification program that were announced Sept. 19. However, the initial announcement to revoke some creators’ verified status served as a reminder that no other platform has yet emerged as a viable viewership- and revenue-generating alternative to Google’s video platform in the minds of creators. But YouTube stars continue to look for low-stakes opportunities to syndicate their YouTube videos to other platforms in hopes that they could become competition for YouTube.