Notícias
New research techniques needed in recession
WARC – 27/04/2020
Brands seeking to understand consumers in the recession that is expected to follow the spread of COVID-19 will need to update their research playbooks, the chief executive of Nielsen has argued.
New research techniques needed in recession
WARC – 27/04/2020
Brands seeking to understand consumers in the recession that is expected to follow the spread of COVID-19 will need to update their research playbooks, the chief executive of Nielsen has argued.
New research techniques needed in recession
WARC – 27/04/2020
Brands seeking to understand consumers in the recession that is expected to follow the spread of COVID-19 will need to update their research playbooks, the chief executive of Nielsen has argued.
A single Trump tweet sums up his media strategy: Confusion
VOX – 26/04/2020
Peter Kafka
He can’t make his disinfectant remarks go away. So he’s trying to douse them with doubt.
How coronavirus helped TikTok find its voice
THE GUARDIAN- 26/04/2020
Sirin Kale
The video-sharing app’s blend of memes, jokes and skits have been a surprise lockdown hit – but teen users are worried it will lose its cool.
Aperson in a grass-covered suit lurks behind a wheelie bin before sprinting down a residential cul-de-sac. In a cramped bathroom, five housemates lip-sync in a limescale-stained bath. NHS staff dance on a deserted ward. A family of four performs a dance routine in a suburban garden. The father is out of time.
FT suspends journalist accused of listening to rival outlets’ Zoom calls
THE GUARDIAN – 27/04/2020
Mark Sweney
Mark Di Stefano allegedly accessed sensitive Independent and Evening Standard meetings
Le coronavirus creuse un fossé médiatique entre l’Europe et l’Afrique
ECOFIN – 26/04/2020
En Afrique, la confiance dans les médias européens s’effrite au fil des articles catastrophistes, moqueurs ou condescendants qui paraissent chaque jour sur la gestion africaine de l’épidémie.
Pandemic coverage and information gaps
COLUMBIA JOURNALISM REVIEW – 27/04/2020
Zeyi Yang
FOR REPORTERS WHO ARE BILINGUAL in Chinese and English, the breaking news stories about COVID-19 that have occupied US media’s front pages aren’t so breaking. They have already seen the same headlines in China weeks, if not months, earlier.
Nearly three quarters of US senators call on Trump administration to help local news
CNN – 25/04/2020
Brian Stelter
United States Senators have a new idea to boost struggling local news outlets in their home states: Ads from the federal government.
Writing about the dead during a pandemic: ‘They are not a statistic or data point’
CNN – 25/04/2020
Katie Pellico and Brian Stelter
Now, with the Covid-19 death toll in Illinois approaching 2,000, 19 reporters are assigned to that task, and “we are preparing to add more people to the team,” managing editor Chrissy Taylor says. “Our goal is to do as many as we can.”