Notícias
Fee relief to support our news partners during COVID-19
GOOGLE – 17/04/2020
Jason Washing, Managing Director, Global Partnerships – News
During times of global crisis, people rely on quality journalism to stay informed and safe. And the ads that appear alongside news coverage help fund the journalists who write breaking news stories, and keep news sites and apps running.
What will newsrooms look like after the pandemic is over?
JOURNALISM – 17/04/2020
John Crowley
The covid-19 crisis may prompt a once-in-a-generation transformation of the way journalists work. Have your say on how the sector will respond to challenges by completing the industry-wide survey
How long will the COVID bump last?
INMA – 16/04/2020
Grzegorz Piechota
Having enjoyed spikes in online traffic and subscription sales in March, news publishers brace for the end of the bump. Is it going to be quick or slow? Will there be more peaks?
The analysis of Google Trends data, a proxy for the audience’s interest due the large volume of data, confirms the COVID-19 pandemic is an unprecedented event in terms of scale and length.
How New York Times is responding to COVID-19
INMA – 16/04/2020
Shelley Seale
The New York Times was an early convert and success story to the idea that revenue needs to come from subscriptions instead of advertising. Because of that, the company is in a rare position to handle the global pandemic, yet — like other media companies worldwide — it is still figuring out issues like remote working, advertiser category comebacks, new products, and new audiences. And these are not short-term challenges and opportunities. The media industry will be feeling the effects of the pandemic for the next few years, CEO Mark Thompson predicted.
El CPM se desploma en Facebook: ¿deben los medios aprovecharlo?
LABORATORIO DE PERIODISMO – 17/04/2020
El coste por mil impresiones (CPM) en Facebook se ha desplomado producto de la crisis del coronavirus. Si antes de empezar la cuarentena generalizada del coronavirus el CPM estaba en Facebook a 3,32 dólares (día 5 de marzo), ayer, 15 de abril, el CPM se estaba pagando a menos de un dólar, en concreto a 0,97 dólares. La media del 15 de marzo al 15 de abril es de 1,05 dólares el CPM, cuando por ejemplo la media del 15 de enero al 15 de febrero era de 2,99 dólares.
Coronavirus: News UK asks staff to take unpaid leave + FT warns of multi-million revenue gap
PRESS GAZETTE – 16/04/2020
Freddy Mayhew and Charlotte Tobitt
News UK, publisher of the Sun and Times newspapers, has asked staff to volunteer for unpaid leave or to reduce their working hours in new measures to cope with the Covid-19 pandemic.
ATTACKS ON VENEZUELAN PRESS CONTINUE DURING LOCKDOWN
LAND – 17/04/2020
ISABELLA REIMÍ
Authorities are clamping down on journalists informing the public about the coronavirus pandemic. Press freedom in Venezuela was already threatened, and as the public health crisis progresses, the government has punished calls for transparency.
Google waives Ad Manager fees to help news companies deal with Covid-19
PRESS GAZETTE – 17/04/2020
William Turvill
Google has stepped up its help for the coronavirus-embattled news industry by offering to waive advertising fees for the next five months.
Spanish fact-checkers targeted after WhatsApp limits forwarding
POYNTER – 17/04/2020
Cristina Tardáguila and Susan Benkelman
Sometimes it feels like the phrase “no good deed goes unpunished” was invented with fact-checkers in mind. This week, it applies to the ones in Spain.
IPI urges WHO to grant accreditation to Taiwan journalists
IPI – 17/04/2020
The International Press Institute (IPI), a global network of editors, media executives and leading journalists for press freedom, today called on the World Health Organization (WHO) to grant accreditation to Taiwanese journalists.