Notícias

Redações buscam equilibrar cobertura com prevenção

FOLHA DE S.PAULO – 14/03/2020

Nelson de Sá

Redações dos principais veículos em todo o mundo vêm adotando medidas para conter o coronavírus, que vão da suspensão de viagens, esta generalizada, à restrição da presença a tarefas essenciais, prática que já vinha crescendo no setor.

Jornais associados à ANJ fazem coberturas especiais e liberam conteúdos sobre o coronavírus a todos os leitores

Dezenas de jornais associados à Associação Nacional de Jornais (ANJ) em todas as regiões do Brasil concentraram os esforços de suas redações na produção de material especial sobre a pandemia do novo coronavírus (COVID-19) e liberaram o acesso gratuito de não assinantes a coberturas com informações relevantes sobre a crise de saúde global em seus sites e aplicativos.

How newsrooms are preparing for coronavirus while also covering it

AXIOS – 12/03/2020

Sara Fischer

Newsrooms are creating contingency plans to make sure that they can adequately inform the public about the novel coronavirus while keeping their own employees safe.
Why it matters: Some news products, including newspapers, magazines, video and events, require in-person manpower to produce. With work-from-home policies in place, products and editorial procedures will need to change.

How Bloomberg is building a global database of expert women sources

DIGITAL CONTENT NEXT – 12/03/2020

Caitlin Kelly

It’s not a new problem. However, it is a widespread and persistent one for anyone working in media: the need to efficiently ensure diversity of sources. One specific issue is finding and retaining expert women sources to inform stories and provide deep analysis. VIDA has kept track of women’s voices in the media since 2010. Yet, it remains an ongoing challenge to consistently diversify the voices we consider authoritative.
Several media organizations have begun to focus their attention on the issue, including NPR, The Financial Times, the BBC, The Atlantic, and The New York Times. Bloomberg L.P. has decided to tackle the issue head on with its own unusual venture.

Media execs to INMA: We weren’t ready enough for COVID-19, but we’re rallying

INMA – 12/03/2020

Earl J. Wilkinson

About half of the news media companies responding to an INMA survey this week on COVID-19 impact had contingency plans in place to operationally pivot in a pandemic-like situation — yet half did not. In response, cross-enterprise task forces are rapidly transforming how business gets done in either a virtual environment or in a more tightly regulated in-person workplace.
The 56 survey respondents are members of the International News Media Association (INMA) and mostly media companies representing global, national, or major metropolitan brands as well as groups.

The collapse of the cookie heightens interest in brand-uplift studies

DIGIDAY – 13/03/2020

Lucinda Southern

Publishers are seeing growing demand from agencies and advertisers to measure digital ad campaigns with brand-uplift studies since Google announced its attack on the third-party cookie back in February.
Along with other ad mechanics, third-party cookies let advertisers identify cross-site attribution to understand whether people seeing an ad ultimately took an action. Multitouch attribution and cross-site tracking will only get harder as Chrome denigrates third-party cookies and regulators tighten up on consent-gaining practices. This has led advertisers back to old-school measurement methods like surveys and panels.

Estadão vê novos negócios em ampliação da renda variável

MEIO&MENSAGEM – 12/03/2020

Com a diminuição da taxa básica de juros – e, por consequência, menores taxas de rendimentos com renda fixa – mais investidores passaram a entrar no ambiente da bolsa de valores. Além de mudanças estruturais no perfil do investidor brasileiro, essa movimentação foi responsável, também, por um novo projeto comercial do Estado de S. Paulo junto ao Grupo Bradesco.

A fact-checker in quarantine sees misinformation in a new light

POYNTER – 12/03/2020

Cristina Tardáguila and Susan Benkelman

On Tuesday, at 9 p.m., those who attended the latest NICAR conference — the annual data journalism summit held in New Orleans — received an email from the Investigative Reporters & Editors group with an alert that one of the participants had tested positive for the 2019 coronavirus.