Notícias
Medida do Facebook contra deepfakes é inócua no combate a vídeos falsos que prometem tumultuar eleições em 2020, dizem especialistas
Anunciada nesta semana, a nova política do Facebook para vídeos falsos produzidos com ajuda de inteligência artificial é um passo importante para o combate à desinformação on-line, mas não tem eficácia em relação ao problema dos conteúdos inverídicos que são esperados para as eleições de 2020 nos países democráticos, entre eles os Estados Unidos e o Brasil. Essa é a conclusão de especialistas consultados pela revista Wired.
Small market media must identify specific needs for digital transformation success
INMA – 07/01/2020
Dietmar Schantin
At the big international news media conferences, everyone anticipates the blockbuster presentations by the well-known national and international companies that drive the industry’s digital transformation.
But not every media company is a big one, and what applies to the giants might not apply in local markets.
We’re entering a new golden age of China journalism
AXIOS – 07/01/2020
A growing number of investigative journalists and news organizations around the world are investing more resources in covering China from afar.
Why it matters: The Chinese Communist Party claims China’s rise offers the world an alternative to western leadership and values. In the coming decade, journalism is vital to understanding exactly what kind of global leader China will be.
How JOTA plugs the gap in coverage of Brazil’s governmental institutions
WAN-IFRA – 07/01/2020
With more than a million registered lawyers, millions of lawsuits, and thousands of law firms, the Brazilian society is very judicialised. Sensing a market opportunity, a group of journalists who previously worked for national media outlets came together in 2014 to launch JOTA, a news site specialising in the country’s judiciary, executive and legislative branches.
5 BUSINESS MODELS FOR LOCAL NEWS TO WATCH IN 2020
KNIGHT FOUNDATION – 07/01/2020
MARK GLASER
As the local news marketplace transforms, these new ways of doing business could take hold next year and beyond.
Predictions are a tricky business, but there is one sure thing for 2020: local news publishers cannot depend on the old ways of doing business. The time for chain newspapers wielding a monopoly in communities is ending, and more independent and nonprofit news organizations are taking root around the country and making sure that watchdog journalism continues to thrive.
5 BUSINESS MODELS FOR LOCAL NEWS TO WATCH IN 2020
KNIGHT FOUNDATION – 07/01/2020
MARK GLASER
As the local news marketplace transforms, these new ways of doing business could take hold next year and beyond.
Predictions are a tricky business, but there is one sure thing for 2020: local news publishers cannot depend on the old ways of doing business. The time for chain newspapers wielding a monopoly in communities is ending, and more independent and nonprofit news organizations are taking root around the country and making sure that watchdog journalism continues to thrive.
‘It can be a money-printing machine’: The incredible revival of auto-refreshing ads
DIGIDAY – 08/01/2020
Lucinda Southern
Historically, media observers called out the use of auto-refreshing ads as a bad practice, something geared to the short term and rather mercenary. But this view is changing and the practice is hardly en route to extinction.
Over the last few months, the number of publisher sites with such ads has been on the rise: The ads within these sites auto-refresh based on triggers, such as the amount of time elapsed, delivering more impressions and thus boosting a publisher’s ad revenue. This is not a new tactic, but one coming back into fashion as publishers are squeezed to extract more value from their advertising businesses. But as is the case with other tactics designed to drum up more ad revenue, publishers must contend with how flagrant examples of this practice impede the user experience.
MP de São Paulo firma termo com Google para regular propaganda infantil
CONJUR – 07/01/2020
Rafa Santos
O Ministério Público de São Paulo e o Google assinaram um termo de composição para extinguir ação civil pública que a Promotoria da Infância e da Juventude movia contra a companhia por propaganda irregular focada no público infantil.
Facebook removerá vídeo manipulado da rede social
O ESTADO DE S.PAULO – 08/01/2020
O Facebook anunciou ontem que vai começar a remover vídeos com graus de manipulação de sua rede social. A medida visa especialmente reduzir os danos causados por deepfakes – vídeos falsos produzidos com ajuda de inteligência artificial (IA), que misturam rostos e corpos ou fazem uma pessoa dizer algo que na verdade não falou. É uma tecnologia recente, mas que pode causar bastante estrago, especialmente em períodos eleitorais.
Coreia do Norte limita notícia sobre morte
O ESTADO DE S.PAULO – 08/01/2020
Na Coreia do Norte, a mídia deu apenas um registro da morte do general Qassim Suleimani.