Notícias

AXIOS – 03/04/2020

Sara Fischer

People are more likely to purchase something from a company during and after the coronavirus crisis if that company speaks out appropriately about the pandemic now, according to a new survey from Edelman.
The big picture: Data shows that consumers overwhelmingly want brands to speak out regularly during the pandemic, but that they don’t want to be sold anything that isn’t going to help make the situation better.

JOURNALISM – 02/04/2020

Daniel Green

From news labels to toolkits, this selection of free tools can help reporters identify and debunk false information

THE NEW YORK TIMES – 02/04/2020

Vindu Goel and Jeffrey GettlemanPhotographs by Saumya Khandelwal

The Media One anchorman Vinesh Kunhiraman went on air as usual on March 6, ready to tell the station’s five million viewers in India’s Kerala State about the death anniversary of a beloved comedian and the latest news on the coronavirus pandemic.

PORTAL IMPRENSA – 02/04/2020

No Dia do Jornalista, comemorado em 7 de abril, a Associação Brasileira de Imprensa (ABI),  juntamente com outras entidades da sociedade civil, fará um ato virtual em defesa do jornalismo, da informação e da verdade.

NIEMAN LAB – 03/04/2020

Sarah Scire

The New York Times has been turning its journalism into books in different ways for more than a century. (Here’s a copy of “The New York Times Current History: The European War, Volume XIII,” published 1917.)
The newspaper typically partners with traditional book publishers; it published 15 books with nine different publishers in 2019. But the Times is increasingly choosing to go its own way — viewing books as another venue for the expansion of the Times brand.

WARC – 03/04/2020

At precisely the moment that commercial media outlets experienced an unprecedented surge in audiences, the global advertising market spiralled into freefall. It is a bitter irony.
Speaking on a World Media Group webinar earlier this week, Emma Winchurch-Beale, International Sales Director at The Washington Post, revealed the company had seen a 140% leap in traffic during March, with 20,000 readers signing up each day to receive its special COVID-19 newsletter. Similarly, site visits to premium UK newsbrands are up between 30% and 60%, explained Denise Turner, Insights Director at trade body Newsworks, speaking on the same webinar. Newsworks members include Guardian News & Media, News UK, Telegraph Media Group and Reach.

PROPMARK – 03/04/2020

Leonardo Araujo

Ir à banca de jornal da esquina, em tempos de coronavírus, é algo cada vez mais raro. Pensando nisso, o jornal O Dia lançou nova campanha focada em seu aplicativo.

PORTAL IMPRENSA – 02/04/2020

Rebatizada nesta quarta (1) como “Ninguém fica para trás”, a fracassada campanha publicitária do governo federal #OBrasilnãoPodeParar, para falar sobre a covid-19, virou alvo de representação enviada à Procuradoria da República do Distrito Federal (PRDF) pelo coletivo de comunicação Intervozes.

CONJUR – 02/04/2020

Danilo Vital

Em tempos de pandemia do coronavírus, o uso de informações nas redes sociais tem gerado atritos entre governantes, entidades e cidadãos. Cabe às próprias plataformas fazer a mediação no fogo cruzado entre liberdade de expressão e desinformação. Para especialistas ouvidos pela ConJur, as empresas têm agido com acerto e dentro de sua discricionariedade para controlar e combater conteúdo que gere risco de dano real à população.

PODER360 – 02/04/2020

A Iniciativa do Google Notícias destinará US$ 6,5 milhões para agências de checagem de fatos e organizações sem fins lucrativos que combatem a desinformação. O Journalism Project do Facebook prometeu US$ 1 milhão para o mesmo fim. O foco é na cobertura sobre o coronavírus.